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	<title>Comments on: Craft, Control, and Aesthetics = Print</title>
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	<description>What&#039;s Hot &#38; What&#039;s Cooking in Scholarly Publishing - from the Society for Scholarly Publishing</description>
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		<title>By: Edition, etc. (01/03/09) &#171; pintiniblog</title>
		<link>http://scholarlykitchen.sspnet.org/2009/02/24/craft-control-and-aesthetics-print/#comment-6210</link>
		<dc:creator><![CDATA[Edition, etc. (01/03/09) &#171; pintiniblog]]></dc:creator>
		<pubDate>Sun, 27 Dec 2009 21:10:32 +0000</pubDate>
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		<description><![CDATA[[...] Craft, Control, and Aesthetics = Print (source: The Scholarly Kitchen, 24/02/09) &#8220;E-publishing ties content to a platform &#8212; [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Craft, Control, and Aesthetics = Print (source: The Scholarly Kitchen, 24/02/09) &#8220;E-publishing ties content to a platform &#8212; [...]</p>
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		<title>By: Typos and Value &#171; The Scholarly Kitchen</title>
		<link>http://scholarlykitchen.sspnet.org/2009/02/24/craft-control-and-aesthetics-print/#comment-2496</link>
		<dc:creator><![CDATA[Typos and Value &#171; The Scholarly Kitchen]]></dc:creator>
		<pubDate>Wed, 04 Mar 2009 12:07:55 +0000</pubDate>
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		<description><![CDATA[[...] may be dismissed by some as modest improvements to a textual report or finished work. But since aesthetics contribute so much to the immersive flow of reading, interruptions to flow should be acknowledged as noise, and [...]]]></description>
		<content:encoded><![CDATA[<p>[...] may be dismissed by some as modest improvements to a textual report or finished work. But since aesthetics contribute so much to the immersive flow of reading, interruptions to flow should be acknowledged as noise, and [...]</p>
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		<title>By: Bill Kasdorf</title>
		<link>http://scholarlykitchen.sspnet.org/2009/02/24/craft-control-and-aesthetics-print/#comment-2416</link>
		<dc:creator><![CDATA[Bill Kasdorf]]></dc:creator>
		<pubDate>Tue, 24 Feb 2009 16:45:36 +0000</pubDate>
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		<description><![CDATA[BRAVO, Kent! Although I&#039;m known mainly as an XML evangelist (and I am one), I&#039;m actually a typographer at heart and have been designing books (mostly for fun--never made my living at it) for 35 years. My office is full of typographic broadsides (including Bruce Rogers&#039; legendary Centaur broadside, one of the true masterpieces of typography of all time--no kidding, it is a single sheet of paper that is truly thrilling to a type geek, indisputably a work of genius). BUT, the most important point I want to make is that XML and typography can, and should, go hand-in-hand. There is absolutely no reason to think that embracing current technology--specifically XML--should in any way limit your ability to design and produce beautiful pages. In fact, it enables you to make them _as beautiful as possible in each given environment_: composing excellent print pages, providing those lovely pages as PDFs, and ALSO rendering them in the best possible way online or in e-books (which, by the way, should generally NOT try to emulate the print pages too literally). One final thought: great typography is not generally show-offy typography. Another typographic master, Stanley Morison (designer of the now ubiquitous Times New Roman font) said &quot;The primary aim of printing is not to be an art, but to be the most responsible of our social, industrial, and intellectual mechanisms; it must, like a transport system, be most disciplined, most rational. Nevertheless, if it is allowable to define art, in this connection, as THE APPLICATION OF KNOWLEDGE, REASON, AND SKILL TO THE SERVICE OF WRITERS AND READERS [emphasis mine], it may not be rash to hope that some of the past, present, and future productions of the printer will, as multiplied productions of reason and skill, be counted worthy to rank as an Aspect of Art.&quot; I would offer that his sentiments now apply to ALL modes of publishing, whether print or electronic.--Bill Kasdorf]]></description>
		<content:encoded><![CDATA[<p>BRAVO, Kent! Although I&#8217;m known mainly as an XML evangelist (and I am one), I&#8217;m actually a typographer at heart and have been designing books (mostly for fun&#8211;never made my living at it) for 35 years. My office is full of typographic broadsides (including Bruce Rogers&#8217; legendary Centaur broadside, one of the true masterpieces of typography of all time&#8211;no kidding, it is a single sheet of paper that is truly thrilling to a type geek, indisputably a work of genius). BUT, the most important point I want to make is that XML and typography can, and should, go hand-in-hand. There is absolutely no reason to think that embracing current technology&#8211;specifically XML&#8211;should in any way limit your ability to design and produce beautiful pages. In fact, it enables you to make them _as beautiful as possible in each given environment_: composing excellent print pages, providing those lovely pages as PDFs, and ALSO rendering them in the best possible way online or in e-books (which, by the way, should generally NOT try to emulate the print pages too literally). One final thought: great typography is not generally show-offy typography. Another typographic master, Stanley Morison (designer of the now ubiquitous Times New Roman font) said &#8220;The primary aim of printing is not to be an art, but to be the most responsible of our social, industrial, and intellectual mechanisms; it must, like a transport system, be most disciplined, most rational. Nevertheless, if it is allowable to define art, in this connection, as THE APPLICATION OF KNOWLEDGE, REASON, AND SKILL TO THE SERVICE OF WRITERS AND READERS [emphasis mine], it may not be rash to hope that some of the past, present, and future productions of the printer will, as multiplied productions of reason and skill, be counted worthy to rank as an Aspect of Art.&#8221; I would offer that his sentiments now apply to ALL modes of publishing, whether print or electronic.&#8211;Bill Kasdorf</p>
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		<title>By: Carol Meyer</title>
		<link>http://scholarlykitchen.sspnet.org/2009/02/24/craft-control-and-aesthetics-print/#comment-2415</link>
		<dc:creator><![CDATA[Carol Meyer]]></dc:creator>
		<pubDate>Tue, 24 Feb 2009 14:46:03 +0000</pubDate>
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		<description><![CDATA[I still think the coolest thing about being in publishing is going to a printing plant. ANd the happiest days are the days the books (or journals) arrive.

This from someone whose entire career has been in electronic publishing.]]></description>
		<content:encoded><![CDATA[<p>I still think the coolest thing about being in publishing is going to a printing plant. ANd the happiest days are the days the books (or journals) arrive.</p>
<p>This from someone whose entire career has been in electronic publishing.</p>
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