What is the likely value of what PubMed Central is providing to eLife by publishing them free online, providing PubMed indexing without delay, and getting them into the market six months early?
When you think through all the effects stealing traffic has on online publishing businesses, PubMed Central’s competitive presence looms large — whether you sell subscriptions, ads, or APCs.
Polling techniques that changed with the times proved to more accurately predict the outcome of the 2012 elections. The loser? One of the biggest names in polling.