Revisiting: Why Publishers’ Brands Matter
Revisiting Joe Esposito’s 2010 post on the role publishers’ brands play in purchasing decisions.
Revisiting: The Editorial Fallacy
Revisiting Joe Esposito’s 2010 post on the disruptive publishing environment, in which publishers cannot rely on a purely editorial strategy, as many of the issues now facing them are not editorial in nature.
Old Media, New Media, Data Media: Evolving Publishing Paradigms
We typically classify publishers as Old Media and New Media, but now we have companies that are part of a new paradigm, the Dat Media company. Such companies sit above both Old and New, studying patterns in usage and in the databases of information aggregated by publishers.
How Much Does Publishing Cost?
There have been several recent studies of what it costs to publish academic monographs, but they all mistake the cost of production with the cost of publication. This post summarizes the issues and suggests a very simple way to calculate the cost of publication.
Hollywood Takes on Peer Review
This summer’s blockbuster movie “Ghostbusters” is, amazingly, about academic peer review and the quality of scholarly publishing. Is it possible that the specialized world of scholarly communications now has mass appeal?
The Future(s) (plural) of Publishing
A presentation to the ISMTE conference. The argument is that strategy is an integral part of business operations and must be used to measure all activity within an organization. A three-step process for strategic planning is included.
For Scholarly Communications, Double-dipping is Double the Fun
The much-maligned practice of “double-dipping,” in which a publisher received revenue from both subscriptions and APCs, is likely to remain with us for some time, as publishers learn to turn APCs into larger and more varied revenue streams, even as they create the impression that the APCs offset subscription costs.
Textbooks in Academic Libraries: The Publisher’s Case
This post presents a case for why publishers would want to participate in a program to sell textbooks to academic libraries. The plan would include a means for publishers to retain their profitability, albeit on a lower sales volume, by taking advantage of digital technology and by “repairing” some broken elements in the current marketplace, e.g., the market for used and pirated books.
Libraries May Have Gotten the Privacy Thing All Wrong
What can academic libraries learn from Microsoft’s acquisition of LinkedIn? The aim of this merger is to collect end-user data from corporate accounts. Libraries are facing a similar situation when publishers develop end-user strategies that compromise the privacy of library patrons.
The Publishing Industry is Mature, but Publishing Companies are Not
While it certainly is the case that scholarly publishing is a mature business, some of the companies operating in this industry have found new avenues for growth by expanding beyond the publication of content into data science. This is an opportunity that is only available to the larger companies with enlightened management.
Update on a Library Research Project
Preliminary results on a research project on library acquisitions are now in. They suggest some interesting patterns in collection-building; the data from this project will be useful for other researchers. It is hoped that the full roll-out of this project will take place later this year.
The Society Publisher at the STM Conference
A special day was set aside at the recent International STM Association conference in Washington to discuss society publishing. One panel included the head of three society publishing operations, all of which are different and all of them successful. The panelists shared their strategies with the audience. The presentations are linked to from within the post.
The Open Access Monograph
There are many programs now to create open access monographs, but the business models surrounding these efforts do not appear to be sufficiently robust to make the OA monograph sustainable. The problem is that the monograph is something that many people want, but few are willing to pay for.
What the Heck is Amazon up to Now?
Although Amazon is a central player in many areas of publishing and media, it is hard to predict where it will head next. This makes it hard to plan to compete with it. On the other hand, Amazon has some typical ways that it behaves when it enters a market and strategic planners can learn from them.
Postscript on Sci-Hub: The University Press Edition
Not only is Sci-Hub pirating STM articles; it also has built a large collection of unauthorized university press monographs. This undermines the argument that Sci-Hub is an activist site fighting against corporate greed, as the university press community typically operates at a deficit. But university presses have many other challenges, and the threat posed by Sci-Hub is not the largest among them.