Organizations are having to shift in person events to virtual for the foreseeable future. In this post, author Colleen Scollans discusses the steps we can take to make virtual events a marketers dream.
Articles by Colleen Scollans
COVID-19 and the anti-racist movement are driving publishers to respond to and engage with readers in new and innovative ways but will these continue? This two-part guest post by Kasia Repeta features calls to action from across the publishing community.
Collen Scollans looks at effective marketing strategies during disruptive times.