SEO Still Matters: Building Blocks for the Future of Content Discoverability
As the search and user behavior landscapes undergo dramatic evolutions, marketers and others are left to wonder what SEO means for publishers now.
Kristina Henrikson is Director of Marketing and Communications at Canadian Science Publishing and has more than a decade of experience in scholarly publishing. She leads brand and marketing strategy across CSP’s journal portfolio and is an active member of the Society for Scholarly Publishing, serving on the Marketing and DEIA Committees.
As the search and user behavior landscapes undergo dramatic evolutions, marketers and others are left to wonder what SEO means for publishers now.