Rebecca Welzenbach is Research Impact and Information Science Librarian at the University of Michigan. She has been a librarian at U-M since 2009, working on various aspects of digital humanities, scholarly publishing and communications, open access, and research impact. As research impact librarian, she empowers scholars to create the conditions under which they can establish a strong public identity, a coherent account of their contributions to the scholarly enterprise, and a persuasive body of evidence for the impact of their work within the academy, and for the public.