Isabel Thompson is a Senior Strategy Analyst at Holtzbrinck Publishing Group. Isabel’s role focuses on strategy, investment, market development and innovation. Her primary passions are emerging technologies, startups, psychology, and strategy — and leveraging the increasingly important interplay between them, to better serve research. She previously worked in market research at Oxford University Press, and in strategic consultancy. She is on the Board of Directors for the Society for Scholarly Publishing (SSP), and won the SSP Emerging Leader Award in 2018.