Data-mining the Library
Libraries generate a great deal of information about their own processes, including circulation records. Making that information available to others could be the basis for a consortium to share and market such library data.
Putting Society Publishing in Context
Society publishing is surrounded by rivalrous groups, which tend to undermine the societies’ activities. It’s time to renew the development of membership through exclusive products.
Developing the Infrastructure for Direct Marketing
In order for publishers to engage in direct marketing, they have to build new infrastructure. Simon & Schuster is hinting at new developments with its use of QR codes.
The Beatles Yesterday and Today: An Allegory of the Role of Paid Content
An essay on the Beatles and their business model, which emphasized paid content, now called “toll-access” content. The question is how the Beatles would have been different if they had worked in an era where content was expected to be free.
Presentations on PDA from the AAUP Conference, 2012
PDA as presented to the AAUP. Slides from Joe Esposito and Rick Anderson. Enjoy!
The Problem of Discovery for Patron-driven Acquisitions (PDA)
PDA makes it necessary for a book publisher to continue to market a book long after it is published. A practical way to do this is to create superior metadata and distribute it directly to libraries for their catalogues.
The Post-Apocalyptic Publishing Platform
While just about everyone in publishing is absorbed with the technology platforms du jour, new platforms, including the personal area network, are emerging. A good strategy is to keep one’s eyes on the horizon before investing in the current tech fashion.
A Publisher's Strategy for Patron-Driven Acquisitions (PDA)
While patron-driven acquisitions is likely to reduce publishers’ revenue in the short-term, over the long term it is likely that the revenue will be restored and even enhances. This post lists all the “PDA offsets” a publisher should consider.
The Financial Impact of Patron-driven Acquisitions on University Presses
One possible outcome of patron-driven acquisitions is that publishers will see their revenues decline. This post analyzes that potential decline for the university press sector and notes offsetting issues.
The Open Access Price Wars Have Begun
A new open access publishing service, Peerj, has been started by Peter Binfield, formerly the publisher of PLoS ONE. This augurs a price war among author-pays OA services.
Sizing the Market for Patron-driven Acquisitions (PDA)
Patron-driven acquisitions (PDA) has reached a market of approximately $20 million and is growing rapidly; it is likely to more than double over the next 18 months. University presses make up perhaps 25% of the total.
The Emergence of a New Platform: Ubiquitous Real-time Video
Real-time video is soon to be ubiquitous, creating a new platform for publishers to consider as they develop their new product plans.
Thinking Through a Strategy for Digital Rights Management
DRM (digital rights management) is a problematic response to a complex situation where copyright infringement becomes common. A management team needs a clear, progressive strategy to offset unauthorized use and may choose to drop DRM
Talking to the End-User — A Publishing Paradigm
Publishers can and should explore strategies that are built around users, which is a kind of D2C marketing. However, working on a direct basis has its costs and may make us all appreciate all the efficiencies that intermediaries provide.
Skeuomorphic Publishing: How to Fit a Square Peg Into a Round Hole
Digital publishing continues to borrow its shape from its predecessors in print. Truly creative individuals are necessary to work with new media on their own terms.