Established publishers don’t have the luxury of start-ups of ignoring existing operations, which makes it harder to fully engage with the Web. But an established brand can help create an extended marketing network.
While e-readers continue to fail crucial tests for academic utility, the alternative hints at more robust devices, not a return to print.
Planning is a centerpiece of corporate behavior, but to encourage innovation, blazing a trail is perhaps a better approach.
This is a parable of the role in innovation in publishing and makes the case that we should not criticize companies that try and fail to do new things.
The media’s flip coverage of science is certainly a problem — but atheoretical studies are a waste of everyone’s time.
Major social media plays in science hit the rocks, as hype hits reality and the culture of science.
Digital media makes it possible to work in new formats. The medium-length work, between a book and an article, promises to open up a new variety of scholarly communications.
Amazon continues to leverage its platform advantages into the e-reading space — this time, with a smart library-oriented move and an equally smart move toward advertising and sponsorship.
Does thinking about technology as something new and different gerrymander strategies and initiatives in unhelpful ways? Maybe we need to accept that the future has arrived for our users.
Humans are better at socializing than the social Web’s design allows for. But new levels of sophistication may be coming.
Education reform requires educators acting as media players and change agents. Can it happen?
I knew there was something they weren’t telling me!
Promises of more citations if authors pay are problematic in more ways than one.
Thinner, lighter, faster, better — this time, I think we’ll keep it.
An April Fool’s post is bested by reality — but that doesn’t mean the idea isn’t silly anyhow.