I'm Being Followed — New Advertising Technologies and User Self-Identity
Following users across the Web is an increasingly common way to expand ad inventory. But can scholarly publishers expect users to accept it?
What Happens to Your Online Social Self . . . After You Die
What happens to your online persona after you die? A surprising number of people are thinking about this.
The New Face of Social Media
Social media continue to evolve, with Google Plus being the most recent conspicuous entry. Scholarly publishers may find these new platforms can be useful in evolving new forms of communications.
The Good, the Bad, and the Sexy: Our Espresso Book Machine Experience
Being an early adopter of an Espresso Book Machine has its price and rewards.
The Human Spirograph Visits the National Academy of Sciences
Patterns drawn by a man on his stomach. Only by seeing and listening did I realize how inspired his approach truly is.
Treat a Book Like a Start-Up? Only By Confusing Process With Form
An experiment in agile book publishing reveals some interesting divisions between process and form.
What Happens If Science Becomes a Low-Yield Activity?
Smaller animals, smaller planets, smaller elements, and fewer effective drugs — is science becoming lower-yield, even at the paradigm level?
Creativity or Responsibility — What Happens When an Organization Chooses Poorly?
Google and Apple have different cultures. One is thriving while one has chosen a different path. That choice may prove significant.
NASA's Vital But Forgotten Role: Stimulating the Pursuit of Frontiers
NASA makes us look up and inspires young children to pursue science, all for 1/2 a cent on the tax dollar. Why are we letting it slip into oblivion?
Dyslexie — A New Typeface Cleverly Designed to Help Dyslexics Read
The alphabet, as redesigned to help dyslexics achieve lower reading error-rates than their non-dyslexic counterparts.
How a Magician Beat Nine Chess Champions
Want to come out ahead? Planning is everything.
Watching the Information World's Metaphors — Are You About Streams Yet?
How we think often leads to what we think. Are you publishing using the metaphors users are adopting?
How Do You Solve a Problem Like Clay Shirky? Or, Silicon Valley Discovers Impact Factor
Boiling down the social Web to create a measure of influence? Not as easy as it looks.
What We Can Learn From Harry Potter
The Harry Potter series will now be available as e-books. Among the lessons for publishers is the desirability of direct-marketing.
Revisiting PressForward – A Good Idea Facing an Uphill Battle
PressForward has a lot of potential, but a lot of potential barriers to overcome. How it fares will depend on how much the larger culture of academia is interested in change.