A new book reviews various instances of piracy in the media industry and proposes using Big Data analyses as a means to manage it.
Updated long-tail research shows that Amazon’s tail is growing, thanks to customers using search engines and user reviews more. How does that make you feel about the Google Books settlement?
Anderson says Free is the “future radical price.” Gladwell says free may not be the future. Godin simply says “Malcolm is wrong.” Why are all the arguments so polarized?
We’ve all read declaration after declaration that the publishing business model is dead and needs to be replaced by a new one. So far, no one seems to have any idea exactly what that new business model should be. A few recent examples are examined….
Gladwell tackles Anderson, Nielsen tackles Christensen. Both provide useful insights for publishers today.
Has free access to content outlived its usefulness as a way of getting noticed?