Wile E. Coyote and Print Publishing — The Tragicomedy of Desperate Measures
Print aficionados and newspaper companies are rushing to bridge a chasm, but even their ACME product may not be enough.
Print aficionados and newspaper companies are rushing to bridge a chasm, but even their ACME product may not be enough.
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The editor of “Vanity Fair” claims print isn’t dying. But the death metaphor obscures the reality — print isn’t as important as it once was.
Publishers can now shovel from two sources: print and online. Will they shovel again when migrating to the tablet? Or will they think anew?
Magazines spend millions promoting print advertising but leave Web editorial underfunded. Is this the right move in the month of the iPad?
In addition to print’s continuing decline, blogs in science are mature, profitable, and going local, as SEED, ScienceBlogs, and National Geographic show through their moves.
Perhaps “print” isn’t dying, but mass media is. If that’s the case, is it a mistake to look to newspapers and their ilk for lessons?
Is “Mine” an experiment in custom publishing? Or a cynical PR effort to support a last gasp of print advertising?
Serialized print publishing has a frequency problem eating at its core. Can journal publishers anticipate and adjust?