Digital publishing continues to borrow its shape from its predecessors in print. Truly creative individuals are necessary to work with new media on their own terms.
In order to take best advantage of new digital technology, a publisher must identify new places and ways that products can be sold. New media requires new markets or the investment in digital media will simply be an unwelcome additional expense.
Digital publishing continues to borrow its shape from its predecessors in print. Truly creative individuals are necessary to work with new media on their own terms.