SEO Still Matters: Building Blocks for the Future of Content Discoverability
As the search and user behavior landscapes undergo dramatic evolutions, marketers and others are left to wonder what SEO means for publishers now.
Measuring Metadata Impacts on Discoverability: A Conversation at the 2023 AUPresses Meeting
A panel attending the 2023 AUPresses Meeting hosted a conversation about optimizing books metadata and measuring its impact on search experiences in the mainstream web.
Web-scale Institutional Search: What are Publishers Doing Today?
Twelve years after the Open Discovery Initiative (ODI) launched, I wonder: How are scholarly content providers leveraging ODI conformance statements to drive transparency and usage via web-scale library discovery services?
Guest Post — Towards Global Equity for Open Access Books
The Directory of Open Access Books (DOAB) is celebrating its 10-year anniversary, a great opportunity to reflect on how far we have come with open infrastructures for the distribution and discoverability of open access books (monographs, edited collections, and other long-form publications).
Measuring Metadata Impacts: Books Discoverability in Google Scholar
Although Google Scholar claims to not use DOI metadata in its search index, a recent study finds that books with DOIs are generally more discoverable than those without DOIs.
The Experience of Good Metadata: Linking Metadata to Research Impacts
What do we really know about the linkages between good metadata and positive, productive user experiences with scholarly journals?
Back to Basics: When in Doubt, Get Fundamental
Flashy new technologies come and go, but getting back to basics is a reminder that the “killer app” is high-quality content, composed in accordance with established standards for discoverability and accessibility.
Thinking about the Art and Science of Image Description: An Interview with textBOX Founders
If a picture is worth a thousand words, the folks at textBOX can help publishers present that descriptive text (“alt-text”) to the online world, meeting key accessibility and discoverability demands.