Guest Post — SME Market: The Billion Dollar Leak
William Park on the potential for publishers from the untapped $1-2 billion opportunity within the small to medium sized enterprises (SME) market.
William Park is the CEO of DeepDyve, the online rental service for scientific and scholarly articles. Before DeepDyve, he ran the Data+Digital organization, a 600-person, $250M global business unit of Acxiom Corporation. Previously, he founded and took public Digital Impact (NASDAQ: DIGI), an online marketing technology company for enterprise clients.