Workflow without Strategy is a Dead End

The analysis of workflow is a primary activity for many publishers today, but new workflows can only lead us to where we have already been. We have to get beyond analyzing workflow and focus instead on new product development.

Open Access: Meaning(s) and Goal(s)

Are we all talking about the same thing when we say “open access” — and do we all mean the same thing when we talk about an “open access future”? Short answers: “yes (kind of)” and “no way.”

The Size of the Open Access Market

A report from Simba Information tallies the total value of the open access marketplace, putting OA at 2.3% of the total market for STM journals. It documents as well, without comment, that more and more OA activity is the business of for-profit companies.

D2C Marketing Report Now Available

A research report on direct-to-consumer marketing is provided here. The study was first announced on the Scholarly Kitchen. The report includes a survey of current university press practices and recommendations for steps to take to improve performance.