A Taxonomy of Confusions

There are specific contributing factors to confusion and coherence. Understanding these, as well as your own strengths and weaknesses, can help you write, read, and edit better.

What’s In a (Journal) Name?

The name of a journal extends far beyond what it publishes. United brands (Nature, JAMA, Cell, Science, IEEE, PLoS) create powerful signals in the marketplace. They can also be overextended.