Joseph Esposito

I am a management consultant working primarily in the world of digital media, software, and publishing. My clients include both for-profits and not-for-profits. A good deal of my activity concerns research publishing, especially when the matter at issue has to do with the migration to digital services from a print background. Prior to setting up my consulting business, I served as CEO of three companies (Encyclopaedia Britannica, Tribal Voice, and SRI Consulting), all of which I led to successful exits. Typically I work on strategy issues, advising CEOs and Boards of Directors on direction; I also have managed a number of sticky turnarounds. Among other things, I have been the recipient of grants from the Mellon, MacArthur, and Hewlett Foundations, all concerning research into new aspects of publishing.
Joseph Esposito has written 148 posts for The Scholarly Kitchen

Putting Freemium Marketing into Context

This is a slide presentation on freemium marketing, which was delivered at the 2013 SSP conference. The key argument is that freemium marketing is a form of product sampling, which must be integrated into the overall marketing plan. Continue reading »

Are University Presses Better off Now than They Were Four Years Ago?

The university press world is operating under circumstances that are somewhat tighter than they were even a few years ago. While most presses now publish ebooks, ebooks in themselves do not provide a strategic path to growth. Continue reading »

The Personality of a Publisher

While we tend to think of publishing as an attempt to make objectively true comments about the quality of research, in fact publishing is driven by personality. Services that try to eliminate such personality are likely to see personality reassert itself in other ways. Continue reading »

The Time Machine Investigates the First-sale Doctrine

The first-sale doctrine was a key component of the print world, but now many people want to extend this doctrine to digital media. Such a move would likely change the nature of content to make it less shareable. Continue reading »

PLoS, Stakeholders, and Shareholders

PLoS has announced the departure of both its CEO and CFO, but has provided no explanation of what led to the management change. PLoS should explain the situation to all its shareholders. Continue reading »

The Inexorable Path of the Professional Society Publisher

There is a predictable path for society publishers as they explore their options. Their programs may be under pressure today, leading many of them to seek alliances with large commercial firms, though many societies are unhappy to do so. Continue reading »

Fighting on Three Fronts — A Presentation to the Council of Scientific Society Presidents

A summary with slides of a presentation for the Council of Scientific Society Presidents (CSSP). The argument is that professional societies are now fighting on three fronts: with the new open access mandates, with the large commercial competitors, and sometimes internally when governance is an issue. Continue reading »

The Law of Unintended Consequences Pays a Visit to the OSTP

The recent policy promulgated by the Office of Science and Technology Policy is likely to have the unintended consequence of putting further budgetary pressure on libraries. Continue reading »

The Digital Public Library of America Has Arrived

The Digital Public Library of America has launched, and it is an impressive achievement that is bound to grow over the coming years. Continue reading »

Stick to Your Ribs: The Library With No Books In It

Editor’s Note: This post is being republished to coincide with the launch of the Digital Public Library. Continue reading »

Side Dishes by Stewart Wills

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The mission of the Society for Scholarly Publishing (SSP) is "[t]o advance scholarly publishing and communication, and the professional development of its members through education, collaboration, and networking." SSP established The Scholarly Kitchen blog in February 2008 to keep SSP members and interested parties aware of new developments in publishing.
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