Revisiting: How Traditional Publishing Works
Revisiting a 2018 primer on the business side of publishing. The defining property of traditional publishing is editorial selection. That is what publishing is about.
Revisiting a 2018 primer on the business side of publishing. The defining property of traditional publishing is editorial selection. That is what publishing is about.
Acquisitions are always designed to benefit business owners, sometimes at the expense of customers. But , as Joe Esposito and Roger Schonfeld argue, acquisitions can provide benefits to customers and end-users as well.
Joe Esposito revisits his 2012 post on the unstated theory of the e-book, which assumes that a book consists only of its text and can be manipulated without regard to the nature and circumstances of its creation. This is only one theory of many, but it is now the prevailing one.
It also can be something of a trap for a well-intentioned academic who wants to write for this audience, as writing for the lay person is often contemptuously dismissed as “popularization.” Woe to the academic who puts an article from The Atlantic or a book from Simon & Schuster into her tenure portfolio! It takes courage. My view is that these brave souls should be called out and celebrated. They are my heroes.
How can not-for-profit organizations outcompete their commercial rivals? Revisiting Joe Esposito’s 2011 post that lays out a blueprint for success.
The beginning of the holiday season means it’s time for our annual list of our favorite books read during the year (and more!). Part 1 today, Part 2 tomorrow.
Can community-action publishing prove to be a viable alternative to market-based publishing?
The defining aspect of such an organization is that it operates as an industry nexus.
A look back at 2014’s discussion of measuring the immeasurable.
Today, Joe and Roger analyze the variety of firms to which the academy can outsource scholarly communication and adjacent priorities: consortia, societies, and commercial enterprises.