Tao Tao looks at some surprising communication gaps in scholarly communication that hamper progress but also provide market opportunities.
Tao Tao is the Managing Editor of JACC: Asia at the American College of Cardiology (ACC). Previously, she was an independent consultant focusing on the Chinese academic market. She has worked in the scholarly publishing industry for her entire career, starting as Associate Editor of Chinese Medical Journal, the oldest academic periodical in China. Later, she joined The Charlesworth Group, a UK publishing services company, and helped establish their first overseas office in Beijing and held the position of General Manager for 15 years before moving to the US office as Vice President of China Sales. Years of work in China and in the US have given Tao a good understanding of both the Chinese and Western community of academic communications. Her views on The Scholarly Kitchen are her own and do not necessarily reflect the views of her employer or SSP.