Textbooks in Academic Libraries: The Publisher’s Case

This post presents a case for why publishers would want to participate in a program to sell textbooks to academic libraries. The plan would include a means for publishers to retain their profitability, albeit on a lower sales volume, by taking advantage of digital technology and by “repairing” some broken elements in the current marketplace, e.g., the market for used and pirated books.

The Society Publisher at the STM Conference

A special day was set aside at the recent International STM Association conference in Washington to discuss society publishing. One panel included the head of three society publishing operations, all of which are different and all of them successful. The panelists shared their strategies with the audience. The presentations are linked to from within the post.

What the Heck is Amazon up to Now?

Although Amazon is a central player in many areas of publishing and media, it is hard to predict where it will head next. This makes it hard to plan to compete with it. On the other hand, Amazon has some typical ways that it behaves when it enters a market and strategic planners can learn from them.

Selling to Libraries vs. Selling to Users

On an academic campus, the consumer of licensed scholarly information products is usually not the buyer and does not make purchasing decisions. If your sales reps aren’t careful about respecting that distinction, they can get themselves into hot water fast.

The Open Syllabus Project, Altmetrics, and a New Dataset

The Open Syllabus Project has created a database of over 1 million college syllabuses and extracted the names of the materials used in these courses. These materials are analyzed quantitatively and ranked. The creators of the service propose a new metric for the evaluation of academic publications.