Augmented reality is increasingly being used in scholarly publishing — in expected and unexpected ways. Learn how Springer Nature has been experimenting with it in this interview with their Senior Manager of Semantic Data, Markus Kaindl, and Head of Innovation, Martijn Roelandse.
As 2009 ends, its trends will propel change into 2010 and beyond.
Do stickers point to integrated data in the real-world? Or is augmented reality easier to accomplish? What could data integrated into the real world mean to science and research?
A very interesting way to use print to leverage the technology many of us have on our desks or native in our computers. Is this the dawn of the Age of Augmented Reality?