For those in the business of information, it’s time to elevate our thinking from the transactional to the experiential. Information experience design (IXD) offers an inclusive, participatory approach that embraces the diversity of our user communities.
Revisiting Michael Clarke’s 2014 post on the two drivers of growth in STM and scholarly publishing: site licensing and global expansion. As successful as these activities have been, however, we appear to be nearing, if not a peak, at least a plateau. Institutional library budgets have not kept pace with the growth in global research output. At the same time, institutional market penetration is nearing saturation for many publishers.
So the question is, where is the growth going to come from?
Product development has surged back into the fore, in both incremental and paradigm-shifting ways. Yet, some cultures still struggle with it, and the need for the right teams and approaches — especially marketing and sales — remains high.
Expectations of free content are entrenched, but artists, authors, and publishers are all hurting because of it. The basic problem? It’s leading to a lack of trust in the future.
Since the late 1990s there have been two drivers of growth in STM and scholarly publishing: site licensing and global expansion. As successful as these activities have been, however, we appear to be nearing, if not a peak, at least a plateau. Institutional library budgets have not kept pace with the growth in global research output. At the same time, institutional market penetration is nearing saturation for many publishers.
So the question is, where is the growth going to come from?
Leadership at organizations of all kinds often justifies inaction with the statement, “We’re risk averse.” But is being risk-averse itself courting a set of risks? Is there any risk-free choice?