In this video about how the vaunted New York Times Bestseller List is created, you may learn that part of the process is controlled by publishers, who indicate which books they deem worthy of “keeping an eye on.” I found that surprising, as well as the fact that Wal-Mart sales aren’t included.

Of course, Amazon is busy creating alternatives, having recently announced that weekly Nielsen BookScan data will be available in Amazon’s Author Central service. It will include an interactive map of sales data for print books.

Happy Friday!

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Kent Anderson

Kent Anderson

Kent Anderson is the CEO of RedLink and RedLink Network, a past-President of SSP, and the founder of the Scholarly Kitchen. He has worked as Publisher at AAAS/Science, CEO/Publisher of JBJS, Inc., a publishing executive at the Massachusetts Medical Society, Publishing Director of the New England Journal of Medicine, and Director of Medical Journals at the American Academy of Pediatrics. Opinions on social media or blogs are his own.