Find below a remarkable assemblage of footage from a wide variety of recent advertisements from companies addressing current conditions and their commitment to their customers. The similarity between all of them is amazing, and speaks to a lack of imagination beyond a common set of clichés that corporations feel comfortable with. I suppose no one wants to make a mistake in these times where there’s so much time, attention, and pent up energy to be focused on missteps. But the same musical cues, the same visuals, the words of this onslaught of corporate “concern” all blur together and removes any meaning from the messages. Perhaps there’s something soothing in the blandness, given that we’ve all got enough on our plates right now, but I’m not sure this is the most effective spend of advertising dollars.