When we talk about impact and metrics and understanding the customer, we are actually talking about surveillance data. We should have an open debate about what this means.
How valuable is the brand? It depends on the ecosystem or publishing epoch. Brands were the hallmark of the print era, but with the advent of new publishing paradigms, brands now compete with other useful means to identify materials.
A look at Facebook’s Instant Article initiative and what it means for discovery and for publishers.
Several researchers recently “stumbled across” an article indicating the reasonable likelihood that Liberia would be faced with cases of Ebola. Public health officials had not acted on this known likelihood. The question is why.
As we explore the new world of data-driven discovery tools, we must also examine their utility, their trustworthiness and what impact they may have on the creative process.
There is much discussion now about creating new online bookstores, especially for academic publishers. Some of these discussions, however, are not aligned with overarching trends on the Internet and risk creating something that appears to be out of date the moment it is launched.
As user expectations on digital experiences change, flat-out “search” is no longer good enough. The up-and-coming users of digital content expect you to know what they want and when they want it, without having to ask for it. These thoughts and more from the recent NFAIS Conference are discussed here.
The benefits of personalizing discovery are already playing themselves out in the consumer space, suggesting tremendous opportunities for using data to personalize the research process. Given the scale of data needed for effective personalization, the implications of changing discovery processes will cascade through the scholarly ecosystem.
James Garner’s television detective warned us about Google and Facebook way back in 1978. If only we’d listened…
The collection of end-user data is going to become more important for all publishers and may serve to describe those publishers that will be most successful in the coming years. Although data-collection is often thought to be a malignant instance of “Big Brotherism,” it may in fact be benign when implemented thoughtfully.
A Spanish court’s decision around Google News suggests that the barter arrangement with Google and other general search engines — in which they pay nothing to license our content — may have a more viable financial future.
There is a rumor, based on no or scant evidence, that Google is preparing to launch a platform for scholarly communications, which could threaten established STM publishers. A publisher should react to this by reviewing its own internal operations and value proposition. In particular, the role in certification should be strengthened.
Google recently disclosed that they give Web sites higher ranking if they are encrypted. This is but one example of how Google serves as a gatekeeper of the Internet, making cultural decisions in the name of technological elegance.
The Daily Show goes after the “glassholes”.
Revisiting Joe Esposito’s 2010 post which discussed how improper use of financial analysis can obscure problems in strategy, a problem faced by for-profit and not-for-profit organizations alike.