It speaks for itself:


Kent Anderson

Kent Anderson

Kent Anderson is the CEO of RedLink and RedLink Network, a past-President of SSP, and the founder of the Scholarly Kitchen. He has worked as Publisher at AAAS/Science, CEO/Publisher of JBJS, Inc., a publishing executive at the Massachusetts Medical Society, Publishing Director of the New England Journal of Medicine, and Director of Medical Journals at the American Academy of Pediatrics. Opinions on social media or blogs are his own.


10 Thoughts on "The Social Media Revolution — The 2011 Update"

I feel like I should applaud, or salute, or something. That is probably just the music though.

Amazing indeed. But wouldn’t it be even more amazing if the citizens of FaceBook, etc had more say and more rights, like being able to extract their own data in case it it lost. I worry about the “black hole” we are spending our time throwing in data. I long for a FaceBook and Twitter etc written using free, open software. Then we can be proud of a democratic social media as opposed to a dictatorial one…

Facebook does have a Download your account data option. And there are other, third party services that can do this as well, such as Facebook Export uses the Facebook Open Graph protocol to export your Facebook data to an xml file.

I’d like to see Facebook open up data mining by scholarly researchers, not just marketers.

The ‘citizens’ of Facebook seem to have a similar level of influence over their ‘central government’ as the citizens of China… . The size of these entities makes them markets that businesses cannot ignore, but their other aspects do not make them attractive places to live imvho

One could argue FB seems to have too much control over content being posted i.e. Roger Ebert’s FB account being suspended.

Linked in won’t allow users to post a company logo as a “photo”.

If we are losing control over our social media, how do we get it back?

And, what does FB and Linked in gain by imposing such restrictions?

Not sure who is boosting social media in this video, but the line “what happens in Vegas stays in Facebook” is priceless. Note that the figures for the sale of ebooks is wrong.

Thanks for posting this, Kent. It’s an excellent update of the data from the previous Social Media Revolution videos. And especially timely after seeing data last week that showed in the US, the average time spent on Facebook was double the amount of time spent on the entire rest of the web.

The data speak for themselves. We showed this video to our society’s leadership when we were trying to make some points about expanding our technology infrastructure, and for many of them who are not highly engaged in social media, they were blown away.

FYI – the original Social Media Revolution video has nearly 3 million views on YouTube. You think that has helped Erik Q sell a few copies of his book, “Socialnomics”? Publishers take note!

Two minor criticisms: this update is considerably shorter and has less data than the previous versions (I assume that he wants people to actually buy and read the 2011 update to his book!). And I like Fatboy Slim’s “Right Here, Right Now” as the music on the earlier videos more than the music on this one.

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