Ah, the Onion — our era’s greatest source of daily sense through parody. In this excellent video parody of TED Talks, a social media guru takes us on a wonderful intellectual journey . . . on how if you look like you’re doing work, people will pay you for it.

Hat tip to DC for the link.

Happy Friday!

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Kent Anderson

Kent Anderson

Kent Anderson is the CEO of RedLink and RedLink Network, a past-President of SSP, and the founder of the Scholarly Kitchen. He has worked as Publisher at AAAS/Science, CEO/Publisher of JBJS, Inc., a publishing executive at the Massachusetts Medical Society, Publishing Director of the New England Journal of Medicine, and Director of Medical Journals at the American Academy of Pediatrics. Opinions on social media or blogs are his own.


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