Tweaking Twitter

Social media giant (and information tool) Twitter has casually suggested to its users that it might be changing its algorithm. But has it considered what the implications for users might be? The users have and they are worried.

D2C Marketing Report Now Available

A research report on direct-to-consumer marketing is provided here. The study was first announced on the Scholarly Kitchen. The report includes a survey of current university press practices and recommendations for steps to take to improve performance.