Twitter

This tag is associated with 84 posts

Social Media And Its Impact on Medical Research

A social media campaign may have little (if any) effect on article readership, a recent study reports. Continue reading

Is Google Now a Publisher Offering Other Publishers an Inadequate Deal?

A Spanish court’s decision around Google News suggests that the barter arrangement with Google and other general search engines — in which they pay nothing to license our content — may have a more viable financial future. Continue reading

Ask The Chefs: How Do You Stay Informed About Scholarly Publishing?

We often talk about how our customers (a.k.a. users, researchers, authors, readers, etc.) are being overwhelmed by the flood of information available today. Let’s not forget that we are consumers of information as well. How are we handling information overload? How are we finding the “must-reads” in our profession? How do we sort the highly … Continue reading

Tweaking Twitter

Social media giant (and information tool) Twitter has casually suggested to its users that it might be changing its algorithm. But has it considered what the implications for users might be? The users have and they are worried. Continue reading

Build a Better Mousetrap

The best way to increase D2C sales is to work in increasing the traffic to your site. Without traffic, there can be few sales. Unfortunately, the university press community has paid little attention to building Web traffic. Continue reading

Rick Anderson at the Smithsonian: “Is a Rational Discussion of Open Access Possible?”

A video of Rick Anderson’s recent talk at the Smithsonian, on why it’s so hard to have conversations about open access that don’t devolve into shouting matches and accusations of bad faith Continue reading

Marketing in the Stream

Social media presents a new set of marketing opportunities for publishers, the most important of which is a new paradigm for thinking about the world of digital media, which now is the world of the social stream instead of the world of cyberspace. Continue reading

Scholarly Kitchen Podcast: Standards, Standards, Standards

Scholarly Kitchen chef Todd Carpenter discusses technical standards in today’s scholarly-publishing landscape, and what’s on the horizon. Continue reading

The Web-scale University Press

This is an essay on what it would mean to create a university press that operates at Web scale. It speculates about what such an endeavor would look like and probes some aspects of the financial model. Continue reading

Driving Altmetrics Performance Through Marketing — A New Differentiator for Scholarly Journals?

Does the rise of altmetrics mean a shift in the journal publishing landscape where marketing and publicity efforts surrounding articles take precedence? Continue reading

Side Dishes by Stewart Wills

Find Posts by Category

Find Posts by Date

January 2015
S M T W T F S
« Dec    
 123
45678910
11121314151617
18192021222324
25262728293031

The Scholarly Kitchen on Twitter

SSP_LOGO
The mission of the Society for Scholarly Publishing (SSP) is "[t]o advance scholarly publishing and communication, and the professional development of its members through education, collaboration, and networking." SSP established The Scholarly Kitchen blog in February 2008 to keep SSP members and interested parties aware of new developments in publishing.
......................................
The Scholarly Kitchen is a moderated and independent blog. Opinions on The Scholarly Kitchen are those of the authors. They are not necessarily those held by the Society for Scholarly Publishing nor by their respective employers.
Follow

Get every new post delivered to your Inbox.

Join 16,189 other followers