Mary Meeker has been spearheading Internet trend tracking for years now. This year’s update shows that Internet growth remains robust. But the real news is the growth in smart device adoption — smartphones, tablet computers, e-readers. And the trend looks like it will accelerate for years to come. This leads Meeker to proclaim we’re in the midst of the reimagination of nearly everything — and her slides provide convincing evidence that she’s not indulging in hyperbole.
Other trends include increasing and proper value being placed against online advertising, with the emerging area of mobile and app advertising now taking hold as one to watch. The mobile Internet is rising as desktop is falling.
Enough preamble. Enjoy the slides.
Discussion
1 Thought on "Mary Meeker's Internet Trends 2012: The Reimagination of Nearly Everything"